Healing within community, not apart from it.

Soma Counselling and Family Resources is a network of Christian counsellors founded on the idea that healing takes place within community, not apart from it. In addition to private counselling services, Soma helps resource faith-based communities through workshops, seminars and consultation services to journey well with those who are hurting. 

I worked with Soma to create a brand and web design that conveys their heart, as well as a strategy to connect their different target audiences with their services.

One vision. Multiple audiences.

Inspired by human connection and a skin-tone colour palette, the branding I designed for Soma feels approachable and warm.

Their website needed to detail an extensive list of services offered to different kinds of target audiences. I worked with Soma to create an information architecture and copy that would express their vision, while intuitively connect users to the services they need.

“Sarah listened to our vision, provided us with current and comprehensive market research, and helped us articulate our counselling practice’s heart and soul. Her professional advice on how to develop our business strategy and target audience was absolutely brilliant… In short, Sarah applied her creative magic, limitless energy and excellent work ethic to help us achieve our branding goals. The experience of working with her was both enlightening and fun! Sarah clearly knows how to get the job done, exceeding all expectations every step of the way.”

Grace K. Voo
Clinic Director and Founder